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CreativeRace

Writing with SEO in mind: 7 things to consider

Content writing is an art that is vastly undervalued. While anyone can technically put some copy together, making said copy come to life…

7 min readMar 9, 2022

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Writing with SEO in mind: 7 things to consider

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CreativeRace

5 tips for designing effective out of home ad creative

Out of home media specialists Talon Outdoor dropped in to offer us an insightful presentation on creative practices for out of home…

6 min readNov 24, 2022

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5 tips for designing effective out of home ad creative

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CreativeRace

CreativeRace’s ultimate guide to Black Friday

The arrival of this year’s Christmas adverts comes with the acceptance that the festive season is hurtling towards us at a rate of knots…

7 min readNov 16, 2022

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CreativeRace’s ultimate guide to Black Friday

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CreativeRace

9 trends set to affect marketers & buyers in Spring 2023

We explored nine key trends set to affect marketers and buyers in Spring 2023 in our first-ever CreativeSpace webinar. Here’s a write up of…

7 min readNov 10, 2022

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9 trends set to affect marketers & buyers in Spring 2023

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CreativeRace

Untangling design and human behaviour: trickier than it sounds

The relationship between graphic design and human behaviour has always been a complex one. Even back in 1988, Jorge Frascara — a renowned…

3 min readNov 1, 2022

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Untangling design and human behaviour: trickier than it sounds

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CreativeRace

How to align paid social creative with the user journey

It’s been a tricky 12 months for paid social marketers. Ongoing reductions in targeting options, increasing CPMs and iOS 14 have all had an…

5 min readOct 31, 2022

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How to align paid social creative with the user journey

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CreativeRace

Introducing CreativeSpace — our new webinar & podcast series

CreativeRace has launched a ground-breaking webinar & podcast series aimed at brands and marketers.

2 min readOct 19, 2022

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Introducing CreativeSpace — our new webinar & podcast series

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CreativeRace

Halloween: scarily good engagement, or not worth the risk?

The end of the year is fast approaching and Halloween, as well as many other seasonal holidays, is speeding towards us faster than we can…

4 min readOct 18, 2022

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Halloween: scarily good engagement, or not worth the risk?

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CreativeRace

7 behavioural nudges to help increase PPC performance

Marketing is all about getting someone to do what you want. In the PPC world, that tends to be a click or conversion.

6 min readOct 18, 2022

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7 behavioural nudges to help increase PPC performance

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CreativeRace

How to harness the ‘predictable irrationality’ of consumers

More sales. More awareness. More loyalty. More fame.

5 min readOct 12, 2022

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How to harness the ‘predictable irrationality’ of consumers

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CreativeRace

CreativeRace

In the business of marketing since 1978. We are a fully-integrated, independent agency based in Leeds, UK. We’ll be talking creative, performance & strategy.

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