Hence, I strongly believe that if you are thinking about adopting Scrum into your organisation, it would be most practical to eradicate the mindset of being in a hierarchical management, and move towards a Scrum Master community of practice — beginning with choosing the right candidates for Scrum Masters across each individual organisational level.
This is a medium to high importance decision. It might not take a lot of resources to execute, but the impact (both positive and negative) to the company’s brand and customer base is huge. Remember when Uber changed their logo and no one could find the app? Or when AirBnB did and no one could stop seeing genitals?
What Bezos drives at in the letter is that the impact of a decision guides how much effort you need to put into making it. You can be right 99% of the time, but if you’re wrong the 1% of times when it really matters, you’re not an effective decision maker. The takeaway is that when the stakes are high, you should work a lot harder at making the right decision.