Cristiane Namiuti via Wordpress - Marketing and Advertising
Cristiane Namiuti is a marketing professional with a solid background in brand strategy and marketing for consumer goods. She has worked for multinational companies like Unilever and Bare Escentuals as well as small businesses and startups. Cristiane has expertise in leveraging consumer insights to create relevant brand and product innovation, building brand equity and differentiation. With more than ten years of brand marketing experience, she is proficient at developing go-to-market strategies as well as brand activation and integrated marketing plans that ultimately increase sales and revenues. While at Unilever, Cristiane’s projects received the Unilever Latin American awards for “Best Creative Media”, “Best innovation Project” and “Best Integrated Communications Plan”. Cristiane holds a Bachelor’s Degree in Marketing and Advertising from ESPM São Paulo and is a newly minted Babson MBA graduate.
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Originally published at cristianenamiutiblog.wordpress.com.