Andrew Zhang of Republic, a U.S. equity crowdfunding platform, took us through the essential structure of a money-for-equity campaign.
They have certainly hosted enough projects to have built up a wealth of insight and experience. Republic has enabled over 150 companies to raise a total of $45 million. Last year the average raise was $500,000. Most of the investors were non-accredited, and the raises were capped at a top limit of $1,070,000 by SEC regulations.
Equity crowdfunding can run alongside other funding mechanisms that between them can bring in a maximum of $5m.
There is a strict vetting process to ensure that only the best opportunities are put to Republic’s database of investors: under 1% of all applicants end up launching a campaign. …
Crowdsourcing has an accelerating effect on each stage of an innovation process. Investing in resources during the early stages of an innovation project with the aim of capturing a broad number of ideas and solutions (and evaluating them correctly) truly accelerates the remaining stages of the process. Every stage thus benefits, from ideation to design and development, prototyping, and final implementation (production scale-up, customer adoption, etc.).
Main image credit: Joshua Hoehne on Unsplash.
Have you heard about Edelman Trust Barometer? This is a popular trust and credibility survey conducted annually by Edelman Intelligence, a global insight and analytics consultancy. The of the Barometer says that none of the four major societal institutions in the United States — government, business, NGOs, and media — is trusted.
Softening the blow is the fact that of the four institutions, business is perceived as the most competent. Still it lags NGOs in terms of ethical behavior. Both government and media are viewed as both incompetent and unethical.
Photo by Micheile Henderson on…