Brandless Wants to Sell Unbranded Groceries for $3
Nicole Dieker

I usually buy about 20 items on my weekly supermarket trip* and always spend under $60. So no thank you.

*I know this because I type out my list in Word so that I can easily organize it by aisle, and then I bullet point it with numbers to make sure I’ll be able to carry everything. Then I rewrite it onto a paper scrap. This is all normal behavior, right?

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