7 Unique Budget-friendly Giveaways for Social Media Campaigns
Are you looking for some creative and unique ideas for your next social media giveaway?
If so, you’ve come to the right place!
In this blog post, we’ll share 7 unique budget-friendly giveaways for social media campaigns. We hope that these ideas will inspire you to create a truly creative and successful social media campaign for your business!
1. Your own product
First and foremost, the easiest, most cost and time-effective kinds of stuff to give away to your audience are your own products. This often works with B2C brands that sell products. In this way, you’ll be able to increase your brand awareness through participants who aren’t initially your customers. Everyone likes free stuff and a challenge. So, it is possible for someone to randomly came across your giveaway post and decide to join in the fun. And if they won the prize and like it, they might continuously purchase from you.
For instance, Amazin’ Graze held a giveaway contest on their birthday and offer their own food products as prizes.
2. Discount on your services / Free One-time service
Well, even if you provide services instead of products, you could still engage in social media giveaways! Consumers love discounts or free services, so they would be motivated to participate. Moreover, you could also collaborate with other brands to provide an even more notable prize for them.
Take HerbaLine as an example. They launched a social media contest in July and gave away a one-time free facial treatment worth RM286.00.
3. Festival / seasonal related
Another great giveaway idea is festival or seasonal-related. This kind of festive campaign and giveaway is versatile and can be used by almost all kinds of businesses and brands. We, as humans, celebrate festivals as a society anyways. Hence, one way or another, there would definitely be a community that could relate to the kind of festive campaign that your brand launched.
Likewise, festivals are the season of joy, bonding and showing appreciation. So, it is an ideal time to show your compassion to your loyal customers. CUBEevo is a perfect example of how a design agency gives back to the Chinese community by launching their first-ever Chinese New Year Red Packet Giveaway Contest.
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