Wow, I definitely hit the follow button on 1924us after reading your post! His photography is beautiful as well as the messages he writes within his captions. Truly an artsy vibe but it’s not contrived or inauthentic — you can tell he cares about his craft. Your in depth analysis of his brand and what has made him so successful was very well done! Also, there are many other photography accounts out there but there is something seemingly unique about the aesthetic and presentation of his content. Definitely someone to look out for! Great post!