Cynthia Wylie
Sep 5, 2018 · 4 min read

IF YOU DON’T STAND FOR SOMETHING, YOU’LL FALL FOR ANYTHING

Students in Santiago Chile Loving the Bloomers Island Program and Digging in the Dirt

I watched with great interest the response to the new Nike campaign featuring the controversial football player, Colin Kaepernick. Regardless of your opinion on Kaepernick or the movement that he started, you have to admire the guts that Nike showed in running this ad. It brought to mind a blog post I wrote in June that described my own existential crisis with the Bloomers Island brand.

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Cynthia Wylie

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Founder of the fast-growing kid's healthy living brand, Bloomers Island. Published author of five books by Random House Children's Books. cynthiawylie.com

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