
The Accelerated Mobile Pages (AMP) Ultimate Guide.
My colleague Andy Rich at Red Hot Penny wrote this piece on AMP which is a must read.
Google’s Accelerated Mobile Pages (AMP) launched in February as an attempt to overhaul the web for the world’s 3.4 billion smartphone users. As with many of Google’s new features, devices and updates these can often be shrouded in mystery, so we’ve delved beneath the acronyms and cracked the codes to answer some of the top questions people are asking about the AMP experiment. In this Ultimate Guide we’ll be answering:
• What is AMP?
• What are the benefits of Accelerated Mobile Pages?
• What do AMP pages look like?
• How does AMP work?
• How can I add AMP to my site?
• Is AMP here to stay?
Read the full article on the Red Hot Penny blog here http://www.redhotpenny.com/blog/the-accelerated-mobile-pages-amp-ultimate-guide