Parse Shutdown — It was waiting to happen

Parse announced it is shutting down in a year. This created restlessness among huge developers community who practically lived out of freebies provided by Parse. There were around 25000 tweets with-in 12 hours of the announcement, where heart-broken developers abused Facebook for this decision. There were 1000s of tweets from competitors asking Developers to migrate to them and then there were full stack developers abusing depth-less App Ecosystem.

Image Courtesy —

100s of blogs have already been written about pros, cons and after effects of this tragedy. But I can’t resist myself writing one more. My take:

  1. Bad for Technology Business — Parse really excelled in creating a great user experience for developers and thus a thriving community. They solved a good technical problem and that too at right time. But they are dead now, sad news for tech community
  2. End of Freebies Era— Parse practically was free for developers unless they have amassed certain popularity. Huge API Calls, Push Messages and storage space for free. I have met several companies with revenue running in millions using Parse for free(they never touched paid subscription plan). Shutting down of Parse means end of freebies to 95% plus its users who were using Parse for FREE.
  3. It was waiting to happen— Many might not agree with me but I certainly believe this is a good business decision from Facebook. Nobody like the business which loses money. I call these businesses as Kingfisher Business (Indian aviation company which was shut down causing heavy losses to its investors), where each customer who boarded the flight was causing revenue loss to the company. Similarily Parse shutdown was waiting to happen as it was never a sustainable or revenue making business
  4. Lessons for Entrepreneurs and Invesors— Even though investors made a great exit when Facebook acquired Parse, still it was never a viable business due to all these freebies. Investors/Sharks love chasing imaginary numbers such as users acquired, GMV etc. But at some point, this madness has to end causing beautiful products such as Parse to die.

I hate to admit but Parse founders and team did a great job in building a beautiful product and a thriving community (I work at ShepHertz where its product App42 use to compete with Parse to some extent). But when you a create a company which is against the economics of business it is bound to break the hearts. Ultimately developers are the ones who have to burn mid-night oil to look for alternates.

At ShepHertz we understand their pain and have provided migration by more than one way. Developers looking for a great alternate must visit