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Damian Rees

Damian Rees
in
Bootcamp

The Secret Sauce of High-Converting E-commerce: Mastering Information Architecture

IA is the unsung hero of e-commerce. It’s the framework that guides your customers from the homepage to the checkout. From navigation…

Oct 12, 2023

Illustration of woman browsing a laptop

Oct 12, 2023

Damian Rees
in
Bootcamp

Reducing Cognitive Load for Better User Experiences

Picture a busy supermarket you’ve never been to, and imagine you have a nasty hangover from a big event the night before. You’re trying to…

Jul 11, 2023

A man working on a laptop with his head in his hands

Jul 11, 2023

Damian Rees

Product-Market Fit is About Making Tech More Human

A crucial success factor for any tech company is achieving product-market fit (PMF). The elusive quest for PMF is a critical challenge for…

Jul 9, 2023

Illustration of an Asian man using a laptop with headphones on

Jul 9, 2023

Damian Rees
in
Bootcamp

Overcoming The Five Key Reasons for Poor User Experience

Despite the increasing buzz around ‘User Experience’ or ‘UX’ in the tech and business world, many of us still find ourselves frustrated…

Jun 29, 2023

Illustration of older lady using a smartphone smiling

Jun 29, 2023

Damian Rees
in
Ipsos UX

From AI Principles to Research Ops: Five key takeaways from the UX360 Summit

Last week Ipsos sponsored the UX360 Summit where we had the opportunity to speak about Designing for the Metaverse, host an interactive…

Feb 22, 2023

From AI Principles to Research Ops: Five key takeaways from the UX360 Summit

Feb 22, 2023

Damian Rees
in
Ipsos UX

Balance brand storytelling and UX for a superior digital experience.

When users encounter a site that’s easy to use and effectively conveys the brands mission or values they are more likely to return

Dec 22, 2022

Dec 22, 2022

Damian Rees
in
Ipsos UX

What is the metaverse exactly? An explanation based on insights from UX research

The team conducted diary studies and interviews with VR users from a wide range of backgrounds about their experiences with VR platforms

Oct 21, 2022

A vision of the Metaverse with people wearing VR headsets interacting within virtual space (Credit to Chris Dodge for the illustration)

Oct 21, 2022

Damian Rees
in
Ipsos UX

Your UX job is about to evolve. What will it look like in the future?

How we work and what we work on are about to change. I take a look at some of the fundamental shifts we’ll need to make as UX professionals

Aug 10, 2022

A vision for how we might be interacting with technology in the near future — person using headset and augmented reality screens

Aug 10, 2022

Damian Rees
in
UX Collective

Coronavirus sucks, but now is the perfect time to do remote user research

Yep, I know everyone is talking about it, and it’s a bit cheap to use Coronavirus in an article. But, I do think that right now is a big…

Mar 13, 2020

Coronavirus sucks, but now is the perfect time to do remote user research

Mar 13, 2020

Damian Rees
in
UX Collective

Why the games industry should pay more attention to UX

The chaos of 64 players engaging in an all-out war with tanks, choppers, and boats in the Battlefield series is a breathtaking experience…

Mar 5, 2020

Why the games industry should pay more attention to UX

Mar 5, 2020

Damian Rees

Damian Rees

Founder at makehuman.co - A human-centred design agency supporting tech companies in designing fantastic user experiences that drive results.

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