Hey Jay Melone! Cheers for your response… You are raising a good point.
In my current job at Hinderling Volkart and in earlier positions we have often been confronted with the fact that there is no actual brief… clients often approach us with a problem or even a potential solution they want us to execute or build. Part of our job in this case is to define or work out the brief together with the client.
It is actually what we have just been doing for a client. Our client wants a new app and has lots of unstructured research material. We have spent a couple of weeks and workshops basically collecting and condensing it. We worked out a project vision, personas, prioritised user stories and deduced a strategy together with our client.
You could compare this process with the define/synthesis phase, after which you end up with a redefined brief or challange (in case there was one at the beginning), a strategy paper or a product vision statement as you know it from scrum processes.
Hope, I got your question right and my answer makes some sense to you.
