Is the end of the A380 really a barometer for the productscape of the future?

Valentine’s day 2019 will certainly be remembered by many of the aviation industry — the day Airbus officially announced the culling of the A380 aircraft.

To some, it was may be just another out of date aeroplane — although by aviation standards still a fledgling design at 10 years old. But to several frequent flyers, it was a last vestige of tolerable air travel. …

Daniel Mogentale

Product Manager, obsessed with how creative and strategic brand and product design influence the brand experience and brand loyalty. My work: www.danbrand.co.uk

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