Dana Lanzer MeschianyHow Retailers can Prevent Downtime more EffectivelyPretty much the #LastFourWords any online retailer would ever want its shoppers to see. Let alone on the biggest cyber shopping weekend of…Jun 12, 2017Jun 12, 2017
Dana Lanzer MeschianyOne Marketing Manager’s Journey to Improving Internal Communication“The divide between Marketing and Sales isn’t the only disconnect in organizations. Executives who set the vision for their company are on…May 22, 2017May 22, 2017
Dana Lanzer MeschianyWe Are the BitchesLast year, I’m at a warehouse party in Bushwick, and this dude comes up to me, and he’s like ‘Horvath! We went to middle school together…Mar 6, 2017Mar 6, 2017
Dana Lanzer MeschianyBest Practices for Crafting a Valuable Prospect Event in the Digital AgeFive. That’s the number of people who showed up to the first ever prospect event I had a role in organizing.Mar 1, 2017Mar 1, 2017
Dana Lanzer MeschianyBest Stuff I’ve Read Recently about Big Data, Analytics, and Machine LearningIt’s been a busy time for buzz-worthy, hot topics like big data, machine learning, and real-time analytics. Here’s a quick roundup of a few…Feb 20, 2017Feb 20, 2017
Dana Lanzer Meschiany10 Favorite Free Content Marketing Tools I Actually UseAs marketers we must be agile to succeed. We may have a clear strategic plan, but we spend our days working kinda schizophrenic-ally —…Jan 16, 2017Jan 16, 2017
Dana Lanzer MeschianyHow I Used Instagram to Build a Beta Community — Without an Actual ProductOne of the biggest issues start-ups face is building a community without an actual product in hand. The founders’ main focus is usually a…Dec 20, 2016Dec 20, 2016