Why Did the iPhone XR Fail?

Photo courtesy of Apple

When Apple announced the 2018 iPhone lineup, responses were underwhelming at the least.

In fairness to Apple, 2018 was an “S” year for the iPhone. In other words, nothing Apple had planned for the iPhone in 2018 was going to top the hype that had surrounded the iPhone X at the time of its release.

Months before the event, numerous leaks spoiled Apple’s new iPhone model, which was reported…