My Competition and Business changes

My Business will be based within the south of England but I will hopefully be able to travel further up country if needed.

This is an approximate radius of my area in which I will travel. My free travel is up to 100 miles, so anyone further away within this radius will have added travel costs to the service I provide.

People I am up against.

Holly Collings- I actually used to go to secondary school with Holly so I know her quite well, she is very talented and is based within Devon. Her prices range from £800-£1200. She presents herself as a documentary photographer with a hint of pintrest which then creates these calm, in depth details which truly present the clients special day.

Holly’s Approach.

Ashley Hampson- He is a Cornwall based photographer so just on the edge of my radius. He has 10+ years experience and captures the clients day beautifully through mostly natural light. His packages start from £700 and excel to £1800 which includes a wedding album.

I unfortunatly attach any images due to his copyright so have a look at the website above.

Freckle Photography-Emma has 2 main packages which are between £1200-£1800. These include an engagement shoot, pre wedding meet up, all images on usb and online gallery, hours are 6 hours-full day. Emma’s photographs are very lively, fun and adventurous, which really shows her personality. She is based within Devon.

Emma’s Approach.

Since looking at a few of these websites I have realised that website design is CRUCIAL! Whilst browsing photographers websites, I noticed that when I clicked on one that was not beautifully designed and eye-popping, I instantly clicked away from that page. My website was created in 2013 as a way to show my range of images, but it needs a major upgrade as at the moment it has a whole bundle of random images which does not display my style and talent correctly.

I also have recently changed my name from Daniella Bourke Photography to Daniella Pengelly Photography which means that needs updating on the website, email and social media, I also want to create a new logo, something creative and light as mine is very dark and gloomy.

This was a quick design to get myself going but now that I am going to be officially self employed and hopefully have a successful business, I need to make some crucial changes.

This is my current design, created by a local business called Frankman Design who have created my Mothers website for her 2 Businesses. It is very dark and gloomy for wedding photography, it is managed with Wordpress but difficult to alter and maintain. I need to lighten the colours, create a whole new display and layout as this website is difficult to use on mobile devices.

This is the editing tool I used to edit my website.