Internship
ASOS May 2014



What did I learn about myself whilst at ASOS?
- I am more confident within the working environment than I thought I would be even as an intern
What skills did I aquire whilst at ASOS?
- Fashion GPS sending out, returning and looking for samples.
- Precise — used to find coverage of ASOS and from that search for competitors. This is used by ASOS for the papers and monthly and weekly magazines
- Organisation and presentation skills — setting up for events in the showroom
What did I learn about Fashion PR and communication whilst at ASOS?
- Gifting is popular
- The team spend a lot of time entertaining journalists, bloggers etc
- Samples samples samples — getting them from buyers, sending them to publications, requesting them back its all about samples.