Internship


ASOS May 2014

What did I learn about myself whilst at ASOS?

  • I am more confident within the working environment than I thought I would be even as an intern

What skills did I aquire whilst at ASOS?

  • Fashion GPS sending out, returning and looking for samples.
  • Precise — used to find coverage of ASOS and from that search for competitors. This is used by ASOS for the papers and monthly and weekly magazines
  • Organisation and presentation skills — setting up for events in the showroom

What did I learn about Fashion PR and communication whilst at ASOS?

  • Gifting is popular
  • The team spend a lot of time entertaining journalists, bloggers etc
  • Samples samples samples — getting them from buyers, sending them to publications, requesting them back its all about samples.