Designing with Accessibility in Mind: The Importance of Inclusivity in User Experience

Daniel Simon
3 min readDec 19, 2023
Diverse group of people speaking shapes — Google Accessibility Artwork
Google Accessibility Artwork

Accessibility in design refers to the practice of creating products, services, and experiences that are usable by all people without any distinction. The goal of accessibility is to ensure that everyone, regardless of ability, can use and enjoy the things around them. This is why designing with accessibility in mind is crucial in creating inclusive and user-centered experiences.

“Unless you consciously include, you will unconsciously exclude”
— Stephen Frost

Why is Accessibility Important?

Accessibility is extremely important because it ensures that everyone has the same opportunities and experiences. People with disabilities face many barriers in the physical and digital world, and designing with accessibility in mind helps remove these barriers and provides equal access to information and services. This not only benefits these individuals but also older adults, people with temporary disabilities (such as a broken arm), and people using assistive technologies (such as screen readers).

It’s also good for businesses

By creating accessible experiences, businesses can reach a wider audience, increase brand loyalty, and comply with legal requirements. For example, in the US, The Americans with Disabilities Act (ADA) and Section 508 of the Rehabilitation Act require government websites and digital content to be accessible, similar to The Accessibility Act in the EU. Many other countries have similar laws that can result in lawsuits or serious legal issues if not compliant.

How to Design for Accessibility

Designing for accessibility involves considering the needs of all users, including those with disabilities, from the beginning of the design process.

Here are some tips for designing with accessibility in mind:

  1. Use clear and concise language: use simple language, avoid jargon, and provide alternative text for images.
  2. Make it visually accessible: Ensure that color contrasts are high enough for people with visual impairments, and use large font sizes for legibility, especially on desktops.
  3. Ensure navigation is intuitive: Use clear and consistent navigation, and provide alternative methods for accessing content (such as keyboard navigation).
  4. Make it easy to interact: Ensure that all interactions are easy to understand and use, and provide alternative methods for interacting (such as voice commands).
  5. Test with real users: Involve people with disabilities in the testing process to ensure that the design meets their needs.

Conclusion

Designing with accessibility in mind is crucial in creating inclusive and user-centered experiences. By considering the needs of all users, including those with disabilities, designers can ensure that everyone has equal access to information and services. This not only benefits individuals with disabilities but also makes good business sense by reaching a wider audience and complying with legal requirements.

Resources:

Here are some other articles that go a bit deeper into accessibility.

Accessibility a Powerful Design Tool
7 Things Designers Need to Know About Accessibility
Designing for Accessibility is Not That Hard

Did you know?

You could give this article 50 Claps at once? Just hold the Clap Button longer to see. 😂 Thank you for your support.

--

--

Daniel Simon

Lead Product Designer, Creative, and writer wannabe. I’m passionate about creating accessible, intuitive, and engaging user experiences. http://danielsimon.dk