What We Can Learn From YouTube’s Early Days

I’ve often wondered what super successful companies looked like in the early days. This court document provides insight on just that. Here are a few lessons that I learned.

Lesson One: You don’t need to reinvent the wheel.

Lesson Two: Keep it simple.

YouTube’s problem was that video content is hard to share. The solution was to create a place where consumers upload video.

Lesson Three: Not everything needs to be figured out.

Lesson Four: What needs to be figured should be clear.

Lesson Five: Make one KPI the holy grail.

YouTube in it’s early stage was focused on growth. Worrying about other details of the business model was not as important.

Lesson Six: You don’t have to be first to market.

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