Danielle ShepardMass communication theory research in the times of COVID-19The COVID-19 pandemic not only challenged medical professionals all over the world but also affected all industries. Navigating this…Apr 3, 2022Apr 3, 2022
Danielle ShepardTechnological Determinism: Is it valid?Throughout history, mankind has rapidly advanced technology, predating the early invention of the wheel all the way to today’s smartphones…Mar 4, 2022Mar 4, 2022
Danielle ShepardGet Your Audience Paying Attention, Whether They Know It or NotAs I type this right now, my TV is playing reruns of Friends in the living room. My Alexa is playing Top Hits in my bedroom. I’m in the…Feb 6, 2022Feb 6, 2022
Danielle ShepardJohn Oliver: Entertainment and an Opinion LeaderDo you ever go down the rabbit hole of Youtube? You start with one “quick” video; then the next thing you know, it’s four hours later and…Jan 15, 2022Jan 15, 2022
Danielle ShepardThe Hypodermic Needle Theory is no moreIn our everchanging digital world, the Hypodermic Needle Theory has become obsolete. However, it is interesting and worthwhile to dive in…Jan 9, 2022Jan 9, 2022
Danielle ShepardA Proposed Social Media Marketing Plan: Sing 2 Movie ReleaseExactly five years after the release of Sing, Universal Pictures will release the sequel Sing 2 in theaters on December 22, 2021. A…Dec 6, 2021Dec 6, 2021
Danielle ShepardWhy Ally Bank needs to get on TikTok right nowMost people join TikTok for the endless hours of stupid entertainment, but some genuinely join for the unexpected informational content. A…Dec 4, 2021Dec 4, 2021
Danielle ShepardCode of Ethics for Social Media for BusinessesSocial media marketing is a dynamic industry, and technology is always evolving. In such a rapidly changing industry, it can become easy to…Nov 28, 2021Nov 28, 2021
Danielle Shepard3 Startling Quotes from The Social DilemmaDo you consider yourself a regular user of social media? Chances are you do. According to a study by the Pew Research Center, 72% of…Nov 18, 2021Nov 18, 2021
Danielle ShepardWhy Target Needs Influencers Like We Met At AcmeAnyone with a TikTok knows that Target has recently come under some publicity heat for its women’s fashion lines, from dress roasts to…Nov 12, 2021Nov 12, 2021
