DanTFitzgerald – Medium

DanTFitzgerald
in
The Startup

Modern Sales Prospecting Explained in 5 Minutes and 9 Seconds

A digestible guide, short and to the point.

6 min readJul 17, 2020

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Before you pick up the phone to contact a prospective customer, do your homework.

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DanTFitzgerald

What is Your Company Culture?

The norms that develop from your interactions form the guidance people internalize to make decisions. In my experience, I see two dominant…

6 min readFeb 3, 2020

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What is Your Company Culture?

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DanTFitzgerald
in
The Startup

Business-level Marketing Planning

Marketing is one of the three functions of any business. To make something meaningful happen, here’s what you need to know.

8 min readJan 8, 2020

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Business-level Marketing Planning

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DanTFitzgerald
in
The Startup

Determining Sales Readiness

Time is your scarcest resource. Timing is everything. Whether you are personally both the marketer and sales rep or have other people in…

5 min readDec 16, 2019

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Know when to have Marketing hand leads off to Sales to improve revenue and focus.

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DanTFitzgerald
in
The Startup

Hip Pocket Marketing

The second step in generating sales leads from your website.

7 min readOct 27, 2019

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Hip Pocket Marketing

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DanTFitzgerald
in
UX Planet

A Prospect’s Journey through a Small Manufacturer’s Digital Marketing

Take a guided tour through the journey someone takes from discovering a website to becoming small manufacturer’s advocating customer.

11 min readSep 2, 2019

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A Prospect’s Journey through a Small Manufacturer’s Digital Marketing

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DanTFitzgerald
in
The Startup

Identifying Your Brand Pillars

Brand pillars are the points that set your company apart from competitors. You want to sum up your outlook on the things that matter most…

8 min readAug 21, 2019

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DanTFitzgerald
in
The Startup

How to Optimize Your Presence at an Industry Event

Going to a trade show? Here are some key topics to address and an original idea to help you really stand out. Please like, comment and…

10 min readJul 31, 2019

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How to Optimize Your Presence at an Industry Event

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DanTFitzgerald

How Small Manufacturing Companies Can Structure a Website

Tight resources but need to get your marketing moving? This article will help you with both. Make your website work to bring in customers.

9 min readJul 26, 2019

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How Small Manufacturing Companies Can Structure a Website

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DanTFitzgerald

DanTFitzgerald

With over 20 years of sales and marketing experience, I want to help small businesses make the best use of low and no-cost resources to make lives better.

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