The Death of Advertising
Zander Nethercutt

Bullshit. Bullshit. Bullshit. You make outlandish claims without providing any evidence. Read Byron Sharp “How Brands Grow” (part 1 and part 2). If you think you can produce better research based on the claims you make (which are total opposite of his), I think he has a reward of 1 million USD for that. Best regards

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