What ‘Skills’ should you have endorsed on LinkedIn to develop your career in Call Centres

For a successful career as a Call Centre professional it has become increasingly important to have a LinkedIn profile that is updated and reflects an accurate picture of you, your education, employment history, experience and your skills.

Ok, so you have set up your account some time ago added a picture from your cousin’s wedding that you think looks smart, added some detail and accepted the odd connection request but you’ve not really looked at it that much and you are wondering why you are still stuck in the same Analyst post for the last 3 years. You’re all set right? Nope, think again.

LinkedIn recently rolled out a few interesting new features that you should really know about if you want to take full advantage of the platform and get that new job you feel you deserve this year.

This year there is a greater focus on Skills. Recruiters now have the brand new option of searching for and narrowing down candidates based on their LinkedIn skills. This is the very same skills that are often ridiculed because it’s often been suggested that this is a useless feature on the platform and the value of this has been questioned simply because LinkedIn prompts you to endorse the skills of your connections and it’s as easy as liking a post on Facebook.

So with that in mind, you may get endorsed for skills that you do not particularly want to or even remember adding to your profile. For example, someone recently endorsed me for ‘Interiors’. I didn’t think this was particularly accurate nor relevant to me as a professional, of course, it was promptly removed. So the important thing is to identify the right skill categories and skill sets that are relevant to your chosen career.

It’s difficult to quantify just how much specific endorsements will influence recruiters or potential networking connections who review your profile, but it is fair to say a couple of things — endorsements can’t hurt your profile and the absence of endorsements might leave viewers wondering about the validity of your claimed skill sets.

For the purposes of this post, I looked at a sample of 10 LinkedIn connections who have established careers in the ‘Call Centre’ world in the UK, with some variation on the years of experience and seniority and I also looked at a sample of 5 Job posts looking for similar roles.

I created a simple Word Cloud for the 2 samples, see below.

Fig1. The Skills that People have listed.

Fig 2. The Skills that recruiters and employers are looking for.

It’s interesting to see some of the words that immediately jump out from each image. However, it’s clear that there is a difference from what I can see in the type of skills and language used that are identified in each. Skills and expertise will generally fall into different categories, for instance, general transferable skills like management, project planning, budgeting and specific specialised skills that solve a particular problem that might be unique to a niche profession, in this instance let’s say Forecasting or experience using a particular set of technologies specific to Call Centres. Incidentally, there are almost 1.5 million people on LinkedIn with the skill ‘Call Center / Call Centre’, so that in itself as a skill is not exactly unique. A good, consistent approach might be to try and have a balance of both types and incorporate a combination of your skills and expertise. If you are attempting to branch out into a new field you might want to include as many transferable skills as possible. One of the best ways to get endorsements of your skills is to endorse others, particularly those contacts or connections who have had some exposure to your skills.

It has been suggested that the evidence points to these endorsements helping with SEO (Search Engine Optimisation), but now with the addition of this new feature for recruiters, we know for sure that they are important and can help you get found. So, if you haven’t gotten around to it yet, now would be the time to beef up that section. You never know where you could be next year.

As Albert Einstein famously put it, ‘You have to learn the rules of the game. And then you have to play better than anyone else’.


Originally published at blog.injixo.com.

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