Darren SladeThe guiding principle of the BBC that might help you share your newsIt’s been open season on the BBC lately. Its many critics have felt emboldened by the revelations about the way Martin Bashir obtained his…Aug 4, 2021Aug 4, 2021
Darren SladeWhat news publishers know about the kind of stories people read (and the kind they don’t)When I first went to work in the news business, newspapers were newspapers. There were no websites and social media to think about.Jul 21, 2021Jul 21, 2021
Darren SladeThe memo from Winston Churchill that might help when you’re sharing your newsWhen you’re leading a nation that is standing alone against tyranny, I imagine you have a lot of paperwork to deal with.Jul 6, 2021Jul 6, 2021
Darren SladeHow to prepare for a press interview (and maybe be the perfect interviewee)I was surprised when I interviewed someone over coffee and he confessed afterwards that he’d been nervous about it.Jun 23, 2021Jun 23, 2021
Darren SladeThe most important person in business news. (It isn’t you, but it isn’t me either.)Imagine that you and I got into a discussion about whether I should report your latest piece of business news.May 19, 2021May 19, 2021
Darren SladeHere’s how a business editor’s ideal working day might start.This business editor’s ideal working day might begin something like this.May 11, 2021May 11, 2021
Darren SladeHow to tell whether your news is strong: Try taking the names out“A person’s name is to him or her the sweetest and most important sound in any language,” said Dale Carnegie.May 4, 2021May 4, 2021
Darren SladeWhat you should know about “pitching” a story to a journalist on the phonePhoning a journalist and asking them if they’re interested in the story you’re about to describe must be pretty daunting.Apr 27, 2021Apr 27, 2021
Darren SladeWhen you’re sharing your story with journalists, think picturesIn these articles about sharing your story with the media, I’ve said a lot about writing.Apr 20, 2021Apr 20, 2021
Darren SladeThe lessons we could all learn from tabloid newspapersWhen I was a boy, the Daily Mirror arrived through our letterbox six mornings a week.Apr 6, 2021Apr 6, 2021
