A New Approach for Your Office KPI Dashboard

Databox’s long awaited feature — the Datawall

Databox
Insights
4 min readJul 19, 2016

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What’s Wrong with Traditional Dashboards?

For as long as dashboards have been around, there haven’t been any significant shifts in the philosophy of what they represent and how they are used.

The information a dashboard provides is of great value, still, in the end the user is the one who needs to take appropriate action and move the needle. We need a better approach than just static dashboards, hanging around our office. While the Datawall can display data with ease to provide real-time information about a company’s performance, it can also pass the baton to other Databox products to do the rest. Alerts in the mobile app will automatically notify you when something needs your attention. Then immediately after that, you can share a data snapshot with your team and tackle the problem right away. Plus, with our Slack Integration, you’ll also be able to do all this right from a Slack channel. It’s important that you can instantly notice problem areas and solve problems right after.

Another great use of Datawall is when you’re preparing for a meeting. With all your data in one place, it’s super easy to create amazing visualizations that will show the latest or historical data.

Databox Platform Overview

The Databox Platform Overview

The basic idea behind the Datawall is to provide real-time information to the user on a big screen, but the real value is hidden in how Datawall is a part of a larger suite.

There are two use cases that emerge very naturally from this. The first one is going from a big screen to a smaller screen. If, for example, you have a Datawall set up in your office that tracks sales and you start noticing the number of closed sales going down, this might spark your curiosity. Understandably, not all sales metrics are available on your Datawall so you’d want to check out what’s going on in a bit more detail. Having the Databox mobile app on your smartphone will allow you to look at other metrics and try to find a meaningful explanation. At the same time, you can annotate this event and share this particular metric with the person that is responsible for it — right from the app.

The second example is the other way around, going from small screen to big screen. Receiving an alert in the mobile app or Apple Watch might prompt you to take a quick look at the Datawall in your office to see how your KPIs have changed recently. With a bit more information, you’re now able to start a live discussion with your colleagues and take appropriate action right away.

25+ one-click connections for popular cloud apps

What Data Sources Can I Connect With Databox?

Databox makes it easy for you to pull KPIs from marketing automation tools, CRM systems, web analytics tools and more — without asking your dev or BI teams for help. Databox supports a growing number of one-click integrations such as Google Analytics, Adobe Analytics, Salesforce, Optimizely, Hubspot, Mixpanel, Localytics, Stripe, PayPal, QuickBooks, and many others.

And yes, you can push your own data to Databox too. With our simple REST API and SDKs, just pick your favorite language (Java, PHP, Ruby, Node.js, GO, or Python) and you’ll be able to connect any data source in minutes. Really.

Learn more or visit Databox for Developers to get started.

Use our drag and drop editor to easily create beautiful KPI dashboards.

Drag & Drop your Own Dashboard

A core component of the Databox is empowering the user to create his own data visualization in a snap. Literally, it takes you just minutes to build your personal Datawall. Once you hook up your data, you can use our drag and drop editor to easily create a beautiful KPI dashboard. Add new blocks, change the layout, or customize your colors, etc. — right from the Databox Designer. This way every user can have a different, personalized view, but all the metrics are still available inside a single, unified platform. Plus, a Datawall can also be branded by adding your logo and background image.

Here are few examples of how your Datawalls could look like:

Here is a short video tutorial on how to create a Datawall.

Ready to Get Started?

Sign up for a free Databox account and start building your own Datawall right away!

Databox is a decision making platform built to help you understand what’s going on with your business. It connects your cloud services, spreadsheets, databases and custom integrations to organize all of your business KPIs in one place. Databox will deliver your metrics via mobile, browser, big screen, Apple Watch®, and even inside Slack.

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