Organic Milk Market Overview
Organic products are propelling the global food and beverage business forward, as customers shift away from artificial or synthetic foods. Organic milk is a dairy product made from cows that have been fed primarily organic food. These animals’ diets are devoid of synthetic feed or treatment. A
s demand for natural and organic foods grows, the worldwide organic milk market is likely to grow dramatically. Milk supplies critical nutrients for consumer growth and development around the world. Growing public awareness of the health benefits of eating organic food has boosted the worldwide organic milk market’s growth. Organic milk demand is expected to quadruple during the predicted period, owing to rising disposable income in both developed and developing countries. In addition, the industry is predicted to rise because to the rising demand for convenience foods. Due to consumers’ shifting lifestyles and incapacity to prepare, time-saving food alternatives have replaced practically all meals accessible worldwide. Consumers are more engrossed in hectic lifestyles, which depletes their energy and causes them to become sedentary.
Organic Milk Market outlook:
The supermarkets category is expected to acquire significant momentum in the market throughout the projection period, based on distribution channel. Supermarkets are focused on initiatives to capitalise on the organic milk market’s potential. For example, to address consumer demand for organic milk in the United Kingdom, Asda, one of the country’s largest retailers, began selling Dairy Farmers’ “free range dairy milk” in February 2017. Asda selected 109 stores with potential and began selling organic milk under the Pasture Promos brand. Supermarket sales of organic milk products are expected to increase as a result of such marketing initiatives.
In 2017, North America had the biggest revenue share in the worldwide organic milk market, and it is expected to continue to lead the market during the forecast period. The United States is the most profitable organic milk market in North America. Total organic milk product sales for February 2018 were set at 205 million pounds, up 1.0 percent from February 2017, according to the USDA’s Agricultural Marketing Services 2018 report on Organic Fluid Dairy. Total organic milk product sales in February 2018 were estimated to be 85 million pounds, up 10.9 percent from February 2017.
