Which is DatEat’s target segment? — Our core customers
Before answering this question, let’s take a look at the number of population in the world. The total figure just reached 7.6 billion with the growth rate 1.21 percent in 2018. The specific numbers on different parts of the world are recorded with more than 4.5 billion Asians, standing the highest, over 1.2 billion Africans and approximately 750 million Europeans. Latin America and the Caribbean make up about 652 million people, Northern America has nearly 364 million while Oceania only contains 41 million.
Statistics show that Asia has been the largest community in the world, therefore, it’s an ideal place to attract the market with new products.
So, after analyzing and carrying out surveys on Dating industry in global, DatEat has targeted its market to provide on-point services for different customers.
We choose the age from 14 years old to 40 years old, which means that users from all social status can use, either students, workers or professionals. It doesn’t matter if you are a high-school student and looking for a boyfriend to hang out, or if you are a single mom and waiting for a second chance of love. The only thing DatEat cares about is your demand. Our app is designed to be user-friendly so that everyone can use it. Users shouldn’t put too much effort in texting, flirting or paying the bill, should they?
DatEat’s headquarter based in Singapore and this will also be our first target market. We believe we fully understand our customers’ behaviors to prove to be the best dating service. By August 2018, DatEat is expected to reach at least 500.000 users in this market.
Then, DatEat will be expanded into the Southeast Asia markets and expected to reach 1.2 million users by the end of 2018.
Due to the plan, DatEat will continue to gain around 5 million users in Asia Pacific region by June 2019 and 6 months later, we will carry out globalization with 30 million users worldwide.
YOU MAY NOT KNOW: DatEat is a dating application that runs on blockchain technology, which uses Token as a mean of exchanging goods and services. DTE Token strictly adheres to the Token ERC20 standard. This is the most common one on the market at the moment. This makes the DatEat widely compatible with all other Ethereum-based tokens. Consequently, users may be granted authorities to use features that are set up in crypto market.