In today’s world, professionals and businesses can’t just use social media; they have to become social businesses, inside and out. You have to find the power of being a social business so that you become the most recommended
organization in your industry.

Who still thinks Snapchat is only for young teens ‘’sexting’’ pictures to each other ? Who once thought twitter was useless because ‘’ I don’t care that he or she is eating ice cream today!’’. I originally had the same opinion. But then I started seeing where we are going.

You see, the guy who was making a fortune selling horses probably heard about that “Henry Ford”, but he was doing well, he thought he knew the rules and didn’t want to worry about that… and then technology and innovation killed his business. Borders didn’t want to hear about what “Amazon” was doing back in 1996. Blockbuster was aware of what Netflix was doing, but they didn’t want to hear it.
Not wanting to hear is very very dangerous. Gary Vaynerchuk

We are on the merge the biggest shift in the way business is conducted. Mark my words.

It is a cultural shift. People are always within an arm’s length reach of their phones, myself included. When I wake up, I check Facebook. There is a reason why Instagram was bought for an amazing billion dollar. And why Snapchat got offered billions by Google and Facebook. Don’t you see what’s happening? The big boys are seeing it.

We’ve been through the industrial age, the technological age, but we are now entering the connected age. By connected, I mean, we are always at one ‘’clic’’ or ‘’text’’ or ‘’tweet’’ or ‘’status’’ away of influencing someone. But for us entrepreneurs, its not about talking our way through these platforms. NO! Shut your mouth. Its about keeping our ears wide open to what everybody is saying and their needs. Its a game of listening. I know it might be hard to understand the gravity and the importance of what I am explaining, but it’s true.

The businesses are going social in the 21st century. I strongly believe, that the internet will generate more and more business opportunities in a near future.
According to SUCCESS Magazine Publisher Darren Hardy; ‘’ ..the number of internet millionaires is going to explode in the next ten years.’’ Here are some interesting statistics on the number of millionaires worldwide.

In 1990 — There is 2 000 000 millionaires worldwide.

In 2000 — There is 7 million millionaires.

In 2010 — There is 10 million millionaires.

In 2020 — An estimated 20 million.

I strongly suggest any business owner or professionals too look deeply into positioning themselves in this noisy social media world. I don’t care if you are in the real estate industry, pets, clothing and I don’t care if you are a lawyer. Everybody should do it.

Thanks, talk to you soon !

Dave Leduc
Co-founder, DGDLinc

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