The Hard Life

It’s kind of silly to talk about starting a business as if it’s a struggle. We all know it’s a struggle, we all know it’s a hard-route as a career, we all know it’s a sacrifice, but at the same time we’re all like: “Well, you did this to yourself — so it’s not really a struggle”.

It’s as if instead of learning how to operate a fork lift in order to obtain a real job, we’ve decided to take an empty pallet, lift it above our head, request others put their shit on top of it, and then proceed to complain the pallet is too heavy.

The struggle, though, is real, heavy, and scary as fuck. The solution isn’t to complain, but it is to share. Instead of pretending everything is good, ‘business is good’, and we’re just ‘living the hustle’, it’s best — just like any other struggle — to talk about it.

Hence: this blog.

I recorded an interview recently for MeetAdvisors. On this show I was asked a question: “What advice would you give to other entrepreneurs?”. What I should have said, but didn’t because it would have sounded ridiculous:

“You are not alone”.

If the following posts bring any good to this world I hope it’s a reminder of just that. This crazy journey of trying to make something out of nothing for fun has it’s dark side, and it’s OK to talk about it. If it wasn’t a tremendous sacrifice, it wouldn’t reap any reward. Yet it does, but It takes incredible perseverance. Or maybe it just takes a strange kind of motivation. I’m strange, your strange, we’re all strange, so deal with it.

This is my way of dealing with it.