Dyuan“Pricing an Elephant” — My Q&A with Evernote CMO, Andrew MalcolmPricing is tough. Price too high and people complain that you’re losing deals; price too low and watch your revenues and profits plummet.Aug 8, 2017Aug 8, 2017
DyuanLeaning Into Brand: Capturing Whitespace and Category Leadership the Zillow WayJeremy Wacksman, CMO of Zillow, shares how the company’s media strategy evolved over time from pure organic to paid awareness in building…Jul 27, 2017Jul 27, 2017
DyuanMobile First -> Messaging First? A Chat with Stan Chudnovsky, Head of Product at Facebook MessengerIt’s not investor hyperbole to say that new platforms create huge markets, redefine industry structures, and disrupt existing value chains…Aug 16, 2016Aug 16, 2016
DyuanTo Merkle: Thanks for a Hell of a Ride!Sometimes my work is bittersweet. This week, Merkle announced that it has agreed to be acquired by Dentsu Aegis Network. As the pioneer and…Aug 10, 2016Aug 10, 2016
DyuanIs Private Equity Eating the (SaaS) World?What PE Consolidation Means for SaaS CEOsJul 27, 2016Jul 27, 2016
DyuanA VC, a CEO and a Bubble Walk Into a Bar: 6 Practical Tips for Navigating the New Normal Funding…By Nick Mehta, CEO of Gainsight & David Yuan, General Partner at Technology Crossover Ventures.Jul 14, 2016Jul 14, 2016
DyuanDriving Engagement and Monetization Harmony: Q&A with Pinterest President Tim Kendall“Web-scale” is reaching mind-boggling levels. Facebook connects 1.6 billion monthly active users. LinkedIn is connecting a huge portion of…Jul 14, 2016Jul 14, 2016
DyuanControlling Your Distribution Destiny: Southwest AirlinesBy David Yuan, General Partner at Technology Crossover Ventures and Kevin Krone, former CMO of Southwest.comMay 18, 2016May 18, 2016
DyuanOur Siteminder Investment & the Changing Hotel Distribution LandscapeI was recently interviewed by Tnooz, a leading travel publication, on our investment thesis with Siteminder. I clearly ramble when I’m…May 12, 2016May 12, 2016
DyuanPersonification: The Future of Marketing is Near…And It is Facebook!?A few weeks ago I spoke at our annual meeting about TCV’s investment efforts in the marketing and advertising areas. We’ve tracked the…May 12, 2016May 12, 2016