How To Get Better Advice For Your Startup
Too many decisions and too little data? Rather than asking smart people for their opinion on what to do — try asking this question instead.
The point is that consumers are the ones that are constantly transacting. They have to opt-in every time. So transaction costs are the critical component of profitability.
Whether it’s Uber or Lyft, or whichever marketplace, drivers are locked into using (at least) one of them. The best ones can’t just create a mini-Uber app…