The unfortunate part of it all is that you cannot simply meet expectations to delight someone. You have to surpass them. You have to surprise the users so they sit back and think “wow, that was cool!” There are infinite more ways to miss expectations than there are to exceed them, so finding the rig…
For tech companies and their CEOs, the real iceberg is stagnant user growth, declining revenues, shareholder panic. Confronted with Anderson’s metaphor, Dorsey reminded the audience that when he took over the compan…