…erved positive traffic growth and increased clicks and views in the countries where we’ve launched. One of the more interesting findings through this process was that more of our pages can be indexed, because a different top-level domain opens up a separate “crawl budget” for the search bots.
…engines see this markup, they surface the locally relevant page depending on the searcher’s locale. We also used files called sitemaps to help boost the efficiency and rate at which search engines crawled our site. Sitemaps are files used to list out the web pages of your website and tell search engines about the organization of your content. By serving these files directly to the search bots, it’s easier for them to find new content to crawl and rank.
Focusing on the core business is what differentiates real product design from interface design or even user experience design. Fundamental product design is really hard and requires a lot of legwork, but this is what designers at the highest level do — and it’s why their work is better than yours.