How to Find the Right Charity for Your Donation

David Pereira
Dec 14, 2017 · 2 min read

Charities are wonderful organizations that aid variety of causes around the world. While there are a vast array of causes in which charities support, it can be quite difficult to choose which one your donation will go to. When searching for a charity your business will donate to, you want to make sure you don’t choose the wrong one– a charity that doesn’t align with your company’s mission or purpose. Beyond this, no business wants to donate to questionable charities either. So, how can someone find the right charity to donate to? This guide below will walk you through making the right choice for your donation.

Do Research

Doing research is an important step, and in reality should happen before any decision is made on where to donate. When searching for charitable organizations to give your generosity, make sure you research potential organizations. This ensure your donations are not being misused, but rather there is full transparency with how your donation is being used. It’s not uncommon for businesses to partner with an organization that doesn’t fully disclose how they’re using the money.

Pick a Charity That Makes Sense

This point comes from Julie Rains’ article. Picking a charity, especially as a business, should make sense with a company’s interests and direction. Rains advises that the choice of a charity should ideally be aligned with either a business’ products and services, the customers’ interests or the owner’s personal interests. If a charitable organization can hit all three of these areas, it may just be the one to donate to.

Figure Out the Best Way to Support

As a business, or even on a personal level, finding the right way to donate to a charity is very important. This also has to do with what a business is able to offer, be it donating time and effort, products and services, or money. While all three of these categories are a great way to help and support charities, a business may not be able to do all three of them at once. If that is the case, figuring out how to best support a charity within the means of the business is an important step in finding the right charity.

Finding the right charity for a business to partner with can bring a great sense of accomplishment and well-being. This can sometimes be difficult, however, as there are so many options to choose from. Hopefully the list of ideas above can help in deciding the right charity to donate to.

Tags:business business tips charity donations entrepreneurship give back giving tuesday nonprofit organizations Philanthropy volunteer


David Pereira

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Proud husband, dad, friend, coach, and entrepreneur. Focusing on transportation & logistics. Founder @ Trinity Logistics USA Inc. http://davidpereira.us