David SchwabNo, You Don’t Need To Write #AD In Your Promoted Tweet!There is constant chatter about the FTC guidelines on the disclosure of paid social posts but most are interpreting the guidelines…Jan 13, 2016Jan 13, 2016
David SchwabWould You Want Caitlyn Jenner to be The Face of Your Brand?Because of my day job assessing celebrity value for brands and non profits, I have been asked by clients and friends over the past few days…Jun 4, 20152Jun 4, 20152
David Schwab2015 Super Bowl Marketing WinnersSuper Bowl XLIX came down to the final 30 seconds that had New England fans rejoicing, Seattle fans stunned and even those who didn’t…Feb 4, 2015Feb 4, 2015