Do you have a role in brand, communications, customer experience, marketing or product?

Do you see your organization’s brand as a strategic asset that crosses departmental and functional boundaries?

Are you interested in improving brand outcomes or learning from how other organizations are bringing their brands to life?

If you…

The following is the first in a series of posts I plan on writing as I pursue my major research project (MRP) at OCAD University, as part of the completion of my Master’s of Design, Strategic Foresight & Innovation.

As I write this, I’m in an early, exploratory part of…

Reposted, and modified from my original post on

It seems like almost every time I get together with fellow planners someone asks me what it’s like to work as one within a PR agency. And rightly so. …

David Akermanis

Strategy Consultant. Researcher. Design-thinker.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store