Great Examples of Cinemagraph Marketing
Cinemagraph’s are a relatively new effect that takes a short video and turns it into an endlessly looping image with subtle motion.
Why have they become increasingly popular over the last few years? Because when scrolling through a page on social media they catch your attention instantly.
Cinemagraphs are a great tool for spicing up your social media campaigns, blog posts and to market products. They are much more eye-catching than a typical image and fairly easy to create once you have some good footage to use.
Here are some of my favorite examples of cinemagraphs I have found on the web.
Notice how the majority of the image remains still while just the curtain her right arm and the globe are spinning.
Convinced? They are definitely interesting. Sure they are just GIF’s but the way they are presented, keeping the majority of the image eerily still and high definition while a subtle aspect of the image moves in a looping motion.
If you want to try creating your own you can use Photoshop or the easier way is to use dedicated cinemagraph software that creates them in just a few steps from a video.