David GardenThe One Mistake School Marketers Commit, RegularlyI’ll tell you what the mistake is in a moment, but first I want to tell you a story.Dec 14, 2018Dec 14, 2018
David GardenAre You a Sheeple When Setting School’s Fees?Something I read recently confirmed that I am.Sep 18, 2018Sep 18, 2018
David Garden9 Questions You Should Ask Before Launching Your School’s New WebsiteDeveloping a new website for your school is a daunting task because the stakes are high (I’m right in the thick of it myself!).Sep 15, 2018Sep 15, 2018
David GardenThe Do’s & Don’ts of Campus ToursRecently, my wife and I made the difficult decision to move our daughters’ school. We agonised over the decision for many, many months. It…Sep 10, 2018Sep 10, 2018
David GardenWhat Nobody Tells You Before Starting in School MarketingYou’ve recently started as a school marketer from another industry. This is likely true as there’s been an influx of marketers from outside…Aug 30, 2018Aug 30, 2018
David GardenDeveloping a School Value PropositionIf you plan to convince families to invest into their child’s education, then you need to effectively communicate the value of your school…Aug 20, 2018Aug 20, 2018