Elon Musk convinced his army of Twitter dorks to submit their medical data to Grok “for diagnosis”…Normally Musk’s antics would be an example of “his hangers-on doing what they do,” but this is different. Because he’s collecting their…Nov 25, 2024Nov 25, 2024
What are guardrails and why is a writer coding? — Part 2: Sensitivity GuardrailsLast week, I talked about Topic Guardrails and how they create the baseline information for an AI-enabled product. Today, I want to talk…Sep 30, 2024Sep 30, 2024
What are guardrails and why is a writer coding? — Part 1: Topic GuardrailsIn much the same way a copywriter would create a style guide or brand book with detailed examples and parameters for other writers…Sep 23, 2024Sep 23, 2024
Teaching the AI how to sound better (AKA Building an AI voice and tone guide)So, let’s talk about how copywriters make all the difference when developing AI-enabled products. I’m going to try and keep these in order…Sep 16, 2024Sep 16, 2024
Is your AI copywriter-enabled?Let’s talk about copywriting, content, AI and how without the first two, your AI-enabled product is going to be bad or, worse, mid.Sep 16, 2024Sep 16, 2024
That Peloton ad says more about our society than we’re willing to admit — comments from a former…Hello, my name is David Faroz Precht and I was a freelance copywriter at Peloton until two weeks ago.Dec 5, 20191Dec 5, 20191
If you feel like shit, we’re probably helping!All right, let’s take a second to talk about this…horrible site: http://interntears.com/Mar 20, 2019Mar 20, 2019
First times and mistakes: That time I got mugged for not paying attentionIn May of 2016 my friend Danielle drove me home from Oakland International Airport in her Honda Accord. I had just finished my first video…Jul 24, 2018Jul 24, 2018