David Faroz Precht – Medium

David Faroz Precht

David Faroz Precht

What are guardrails and why is a writer coding? — Part 2: Sensitivity Guardrails

Last week, I talked about Topic Guardrails and how they create the baseline information for an AI-enabled product. Today, I want to talk…

Sep 30

Sep 30

David Faroz Precht

What are guardrails and why is a writer coding? — Part 1: Topic Guardrails

In much the same way a copywriter would create a style guide or brand book with detailed examples and parameters for other writers…

Sep 23

Sep 23

David Faroz Precht

Teaching the AI how to sound better (AKA Building an AI voice and tone guide)

So, let’s talk about how copywriters make all the difference when developing AI-enabled products. I’m going to try and keep these in order…

Sep 16

Sep 16

David Faroz Precht

Is your AI copywriter-enabled?

Let’s talk about copywriting, content, AI and how without the first two, your AI-enabled product is going to be bad or, worse, mid.

Sep 16

Sep 16

David Faroz Precht

That Peloton ad says more about our society than we’re willing to admit — comments from a former…

Hello, my name is David Faroz Precht and I was a freelance copywriter at Peloton until two weeks ago.

Dec 5, 2019

That Peloton ad says more about our society than we’re willing to admit — comments from a former…

Dec 5, 2019

David Faroz Precht

If you feel like shit, we’re probably helping!

All right, let’s take a second to talk about this…horrible site: http://interntears.com/

Mar 20, 2019

Mar 20, 2019

David Faroz Precht

First times and mistakes: That time I got mugged for not paying attention

In May of 2016 my friend Danielle drove me home from Oakland International Airport in her Honda Accord. I had just finished my first video…

Jul 24, 2018

Jul 24, 2018

David Faroz Precht

Resolutions for 2017

The personal

Dec 31, 2016

Dec 31, 2016

David Faroz Precht

Apple: Think Ally

How Apple can sell products and be a better ally

Sep 30, 2016

Sep 30, 2016

David Faroz Precht

Tilda the Ancient One (83/100)

I joined the anger over Tilda Swinton cast as the Ancient One in the Dr. Strange movie. It felt like a tone-deaf decision to whitewash…

Apr 26, 2016

Apr 26, 2016

David Faroz Precht

David Faroz Precht

Copywriter, comic book writer, adventurer, Persian halfsie, idea factory, subject of no documentaries. (photo credit: http://www.foto-traveller.com)

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