David Faroz PrechtWhat are guardrails and why is a writer coding? — Part 1: Topic GuardrailsIn much the same way a copywriter would create a style guide or brand book with detailed examples and parameters for other writers…2d ago2d ago
David Faroz PrechtTeaching the AI how to sound better (AKA Building an AI voice and tone guide)So, let’s talk about how copywriters make all the difference when developing AI-enabled products. I’m going to try and keep these in order…Sep 16Sep 16
David Faroz PrechtIs your AI copywriter-enabled?Let’s talk about copywriting, content, AI and how without the first two, your AI-enabled product is going to be bad or, worse, mid.Sep 16Sep 16
David Faroz PrechtThat Peloton ad says more about our society than we’re willing to admit — comments from a former…Hello, my name is David Faroz Precht and I was a freelance copywriter at Peloton until two weeks ago.Dec 5, 20191Dec 5, 20191
David Faroz PrechtIf you feel like shit, we’re probably helping!All right, let’s take a second to talk about this…horrible site: http://interntears.com/Mar 20, 2019Mar 20, 2019
David Faroz PrechtFirst times and mistakes: That time I got mugged for not paying attentionIn May of 2016 my friend Danielle drove me home from Oakland International Airport in her Honda Accord. I had just finished my first video…Jul 24, 2018Jul 24, 2018
David Faroz PrechtApple: Think AllyHow Apple can sell products and be a better allySep 30, 2016Sep 30, 2016
David Faroz PrechtTilda the Ancient One (83/100)I joined the anger over Tilda Swinton cast as the Ancient One in the Dr. Strange movie. It felt like a tone-deaf decision to whitewash…Apr 26, 2016Apr 26, 2016
David Faroz PrechtinMcPrechtLearned copingOne of my earliest memories is of my babajon. Since my mamajan babysat me growing up in Texas, I saw him a lot. They lived in a planned…Mar 28, 2016Mar 28, 2016