David LeeVideo Ad Creative for the Video First Media WorldNot too long ago, we lived in a Video Once media world, producing videos once in a while, if at all. (or once-in-a-while, if at all). Most…Sep 20, 2018Sep 20, 2018
David LeeFacebook Watch Will Multiply Video Ad InventoryIn mid-2016, Facebook CEO Mark Zuckerberg expressed that Facebook was applying a “video first” mindset across all of its properties. A…Sep 6, 2017Sep 6, 2017
David LeeSMB video ad spending will surpass enterprise in 2018Recent research from BIA/Kelsey shows that SMBs leveraging video advertising “have more aggressive plans for media spending over the next…Dec 1, 20151Dec 1, 20151