Dayoan DaumontDoes culture care about advertising?“The most dangerous ideas in a society are not the ones that are being argued, but the ones that are assumed.” C.S. LewisAug 15, 2017Aug 15, 2017
Dayoan DaumontIt’s not Trump’s faultI’m as guilty about this as millions of others, we get repulsed by his words, actions, mannerisms, etc. etc. etc. I lash out with a…Aug 3, 2016Aug 3, 2016
Dayoan DaumontinOgilvyLabsBlockchain, why should marketers care?Blockchain, the technology behind digital currencies like Bitcoin, is quite possibly the biggest internet milestones since Web 2.0 and the…May 20, 2016May 20, 2016
Dayoan DaumontBrands disappear in an IoT worldWhat hath God wrought?, was the very first message sent by Samuel Morse in 1844 from Washington, D.C. to Baltimore. This marked the…May 20, 2016May 20, 2016
Dayoan DaumontMobile is not a strategyThe manufacturing of the Facit’s mechanical calculators continued well into the electronic era. The last machine leaving the factory was a…May 20, 2016May 20, 2016
Dayoan DaumontOnline advertising, its time for a pivotI have to confess that I’ve been biased against online media for years, their diminishing value and spray and pray strategies have always…May 20, 2016May 20, 2016