Nothing can take the place of Persistence

I spoke on a panel the other day to a group of budding Venture Capitalists. The subject was entrepreneurism. One of my fellow panelists, Will West, Founder of Ibahn and Control4, spoke about what it takes to win as an entrepreneur. His take was that the #1 characteristic of a successful entrepreneur is Persistence.

I have seen and lived that every day from what might seem as a surprising source — my wife . . .Dr. Linda Bradford. She is a major example to me of Persistence.

One time President of the United States once said:

Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.

Linda had a vision six years ago that Online education would need to change substantially from its common wooden, one-way, boring method of learning to an interactive and collaborative environment. So she created the V.I.E.W — the Virtual Immersive Educational World. See www.view-university.com

There were times when she got discouraged and times when it would be easy to set it aside. We have done well financially but Linda wanted to do something of lasting value. She has persisted in amazing ways and now has launched the VIEW. And Wow — is it a game changer!

Imagine a classroom environment where instead of having video games interfering with classroom instruction, video game technology is at the core of your instructional paradigm. Video games are a dominant form of entertainment today because they are immersive, exciting, motivating, and often collaborative but no one has really taken that model into the classroom.

As one leader in the education field said:

“The VIEW takes unique advantage of gaming technologies to empower teachers with learning tools that are modern, engaging and effective.”

Dr. Bradford discovered through her PhD studies that students who learn in a 3D virtual game environment can have higher learning outcomes and do so at fraction of the cost of traditional brick and mortar.

The VIEW has a series of the most advanced 3D virtual educational environments on the planet. This cloud-based platform is quick to setup, easy to use, and less expensive than alternatives. Instructors can upload their content and interact with students in a synchronous classroom environment — raise their hands, watch videos, write on group whiteboards, and see PowerPoint presentations (and return on their own time to review the classroom instruction). The company has even built a number of 3D campuses. The platform has applications across higher education, corporate training and instruction.

I am grateful for Linda and the example of persistence she has set in our home. She is the real entrepreneur and a darn successful one at that!


Originally published at www.davidbradford.com.

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