Amanda Banks: Helping Athletes Transition to Retirement

Debbie Elicksen
2 min readFeb 17, 2022

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Amanda Banks has competed in high level gymnastics, ran a small business selling gymnastics apparel, and now helps other elite athletes transition from sports to the business world.

Starting out as a high-level gymnast who peaked at level 10, at age 10, Banks burned out and left the sport at age 12.

What gymnastics has taught her, helped her excel in the business world. Today, she has launched a new company called Sports to Suits to help elite and professional athletes transition into the business world once they face the end of their sports careers.

While Banks believes everyone is responsible for their own success, with many athletes coming forward with mental health concerns or voicing their challenges around financial literacy, it’s clear they need more resources than what have been provided to them by their respective sports.

“They’re not prepared with a clear and concise path or direction on where to go outside the sport mentally. They’re not prepared. They focused their energy and effort on the mindset of the sport, but not giving consideration to what that looks like in their next phase.”

For the rest of the story.

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Locker Room for Growth plants seeds of inspiration. The web show features interviews with dynamic notable individuals and gets to the human side of various topics. Debbie Elicksen is a writer, publicist, and helps others humanize their brand.

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Debbie Elicksen

Copywriter. Publicist. Editor. Web Host. From 🇨🇦. Fmr NHL reporter & football/pro baseball admin. Author 19 books. Headbanger🤘from Edm/Cgy Alberta