Deborah ArputhaminZarget StoriesStuck with inconclusive A/B tests? Here are a few things you could do next.It’s exciting to run tests, pick winners and of course tap conversions! But in reality a lot of these are ‘INCONCLUSIVE’! A lot of time…Jul 19, 2017Jul 19, 2017
Deborah ArputhaminZarget StoriesTracking elements with dynamic attributes — A Voonik case studyBy Deborah Arputham (originally for Zarget blogs)Mar 23, 2017Mar 23, 2017
Deborah ArputhaminZarget StoriesWhat motivates website visitors to share feedback?By Deborah Arputham (originally for Zarget blogs)Nov 14, 20161Nov 14, 20161
Deborah ArputhaminZarget StoriesForm Analytics to optimize website forms for lead generation.By Deborah Arputham (originally for Zarget blogs)Sep 27, 2016Sep 27, 2016