DecenteradsCombatting Invalid Traffic: How to Safeguard Your Digital Marketing Efforts?Invalid Traffic, or IVT, refers to any activity that doesn’t come from a real user with a genuine interest in a website’s content…Jul 10Jul 10
DecenteradsIntroducing New DecenterAds DSP on Beeswax platformWe’re thrilled to introduce our latest partnership with Beeswax, FreeWheel’s industry-leading programmatic buying platform, which will open…Jul 5Jul 5
DecenteradsArtificial Intelligence: Transforming Advertising and Business Operations in Southeast Asia and…AI is becoming integral to advertising’s future and essential in business operations across Southeast Asia and India. The capabilities of…Jun 24Jun 24
DecenteradsIntroducing New DecenterAds DSP Features: Empowering Your Programmatic AdvertisingWe’re thrilled to introduce the latest addition to our ecosystem: the all-new DPS features! This is a significant leap in our evolution and…Jun 6Jun 6
DecenteradsNavigating Data Protection in the Asia-Pacific RegionYour inquiry met with our response, and in this article, we will delve into the Data Protection Laws of the APAC region. In August 2023…May 61May 61
DecenteradsStreaming Services are a High-impact Channel for Brands in APACAPAC video streaming has not only revolutionized the region’s film industry but also transformed consumer behavior. With the emergence of…Apr 22Apr 22
DecenteradsUnlocking Success: Effective Strategies for Ad Server ManagementAd servers are a part of advertising technology employed by publishers and advertisers. Their main role is to manage, distribute, and…Apr 4Apr 4
DecenteradsPlayFronts 2024 Unlocking Gaming’s Advertising PotentialThe PlayFronts, organized by the International Advertising Bureau, is an annual event that acts as a beacon for demonstrating the potential…Mar 21Mar 21
DecenteradsChallenge Accepted: The Future of Omnichannel Marketing in 2024Paramount, which holds this year’s Super Bowl broadcasting rights, is airing the game on CBS and Nickelodeon. Additionally, it will stream…Mar 13Mar 13
DecenteradsHow Should Publishers and Advertisers Act in a Post-Cookies World?As Google refuses third-party cookies, advertisers and publishers must rethink how they target audiences. With about 1% of cookies going…Mar 6Mar 6