Track Your Brand Performance on Mobile — 4 Valuable Pointers
Startup entrepreneurs are hooked on to the smartphones for conducting end to end business. Interestingly, branding also forms a major part of all the other tasks that are carried out on a daily basis. Making use of the mobile platform to spread awareness about the new brands seems to be a great idea and a feasible option at that.
Branding via phone is not as easy as it seems. In spite of the mobile being a popular platform, most companies are just not aware of the potential that it provides, thereby falling short of creating good brand awareness campaigns.