How to optimize Adsense ads?
You just need a blog on the internet and an Adsense account to start generating incomes online. It is accessible to everyone, however everyone is not doing it. So I’ll summarize the 6 ways you should not forget to make money with Google Adsense. If you want to learn more about the subject, you can read our article: How to make money with a blog?.
Before optimizing your revenue, you must have real visitors. It may be hard for beginners, you can start by optimizing your SEO: create backlinks on your old pages, from other websites or make quality articles. To check the amount of traffic I recommend you Google Analytics, you can be connected with your Google account.
1. Uniformity with the content
Use the same colors for your site and your Adsense space. If the pub drowning in the content and the site, you will get clicks. If you use a specific red for your menu, use the exact same red for your Adsense. You can also optimize your template to integrate advertising.
2. Ad placement
The ads at the bottom of pages generate less income. Place your Adsense ads at the top of the page and not the bottom. Internet users can not click on the ads they can not see … and more than half of Internet users will not read your page to the bottom. Advertisements placed in your content will be more easily noticed by visitors.
Do not put more than three or four ads on a page. Otherwise, the visitor can not read its contents normally.
3. Variety of advertisements
Add a Google search box on your Adsense site. Over 20% of Internet search, if the first page displayed is not exactly what they want and if the site seems relevant. This technique can increase your income and reduce the bounce rate.
Consider also using Adsense for feeds or not to publish the full information of your RSS feed: otherwise the visitor will not have to visit the site to get information. Bloggers are advised to to consider the importance of RSS feeds. If you want to learn more about blogs, you can read our article: what is a blog?.
If you use a mobile interface or your website target smartphones, it is preferable for you to customize your ads, replacing them with ads for mobile devices.
By Delhi courses providing Digital Marketing Course in Delhi and SEO Course in Delhi.
4. Choose your subject
There are topics that pay more than others. For example, the consolidation loan pays more than disposable razors. The online dating sites pay more than free wallpapers… Think about what pays well. Learn about the Internet, there are “classes” and the same cost per click depending on the subject (information to be taken lightly, but giving a good idea).
5. The time spent on the website
More your visitor spends on the site, the more clicks on ads. Make the content interesting. If your page has no interest, does not give any info and is badly written, it’s likely that the (few) vistors don’t read and return to their Google search for a more conclusive result. If instead you try to create valuable content, visitors will read it with interest, and will naturally want to click on one of the links on the same page (possibly an Adsense ad). In addition, interesting content may be quoted, to be commented and therefore be clearly seen search engine (thus increasing your ranking, your traffic, your Adsense income!).
Avoid displaying too many links on your page. The more links, the more opportunities you offer to your visitors so that “click to go elsewhere” as your pubs. For example do not display links to your partner sites, or to an RSS feed of news content yourself etc … menu from the home page and articles related to the current article. I created a dozen pages on a site a few years ago, with only one link to the home page (link image, barely visible) and had found that the click through rate on ads was pretty high … because articles provided a real content, remember that the content is most important!