Concerned about losing control of their company. Concerned about having to manage to the quarter. Concerned about compromising the company mission. Concerned about the distractions that take energy away from serving customers and creating value. Concerned about being punished by the markets for investing in anything other than driving short-term metrics.
A New Bargain
Eric Ries

All of which says that managers are not keen about the idea that the only purpose of a corporation is to maximize shareholder value. So why do we keep teaching this in B school? Why do people keep believing this?

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